Overseas in Japan, female consumers are gushing over a new accessory. It's pink. It's shiny. And it even helps improve your skin. While many enthusiasts might guess that Tom Scott Honda is describing a trendy new makeup, we're actually talking about a gender-specific new Honda vehicle.
If you're confused allow us to explain. In
an effort to attract a greater number of lady drivers, Honda has come up with a
special "Honda Fit She's." Covered in a light pink paint coat and
dotted with a heart, the girly auto is sold exclusively in Japan where the
gender gap still remains stark. On top of its female-oriented exterior, the
Honda for her pumps air from a "Plasmacluster" A/C system designed to
actually improve your skin and prevent wrinkles. How cool is that? Also,
totally unexpected.
Marketed as "adult cute," the
Honda Fit She's is designed especially for female Japanese culture and
therefore holds wide appeal within the market. For those who aren't
particularly keen on driving around in a pink-mobile, Honda also makes the
tricked-out auto available in a brown-and-white color scheme.
As we mentioned earlier, the
ultra-feminine Fit isn't slated for the United States market anytime soon. But,
your best bet to see this car in action is to keep tuned to our blog, we will
hit you with the most up-to-date information on this snazzy new vehicles as
well as other new vehicles hitting our showroom floor!.
